Roberto Max Salas

With a background in creative advertising spanning over 15 years, Roberto has worked with brands such as McDonald’s, Spotify, Apple, Ford, Nike, Google and Coca Cola--to name a few. During his time at 360i in 2013, Roberto was the Art Director behind the "Oreo Black Out Tweet," which was hailed as the entry point of real-time marketing according to various media publications. As the Co-Founder and President of youth culture creative agency, Young Hero, Roberto has developed go-to-market strategies and campaigns for brands like Ro, Absolut, Lonely Whale and Lobos 1707. His work has been honored by organizations such as the Clios, One Show, Ad Week, Effies and Cannes Lions.