The Originality Tax: Why Instagram’s New Update Is A Bill For Imitators
The new algorithm is a foreclosure on the imitation-first model.
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The World Cup Ate Everyone’s Marketing Plan (and Google Ate Their Search Traffic)
Indie Spin: The one with a barbell strategy, a fuzzy yellow insurance puppet, and 16,231 comments run through an AI.
Indie Bombshells, Empty Auctions, and a Stanchion Pad With Opinions
Indie Spin: The one with the Cannes villa takeover, ChatGPT's wide-open ad auction, and a butter sommelier on the payroll.
From Dunk in the Dark to Charles Barkley’s GLP-1 Scripts: 8 Years of Young Hero
Roberto Salas and his co-founders built a creator-led agency in Williamsburg — turns out, casting your team like a film crew makes better ads
Indie Spin: The one with AI guardrails, creator economies, and why craft just became the new flex
Indie Spin: The one with prediction markets, agentic AI creative directors, and the death of free spec work
Super Bowl Sermons and the Death of Discount Culture
Indie Spin: The one with protein theology, AI litigation, and the quiet extinction of "sale" stickers
1 in 5 Haven’t Started Shopping Yet. The Impossible Foods Gift Kit Saves the Day
Young Hero's retro infomercial campaign tackles the hardest people on your list