Sky Bunk Beds, Maya Angelou’s Confession, and the 47% Loyalty Cliff
Indie Spin: The one with Air New Zealand’s NYC stunt, two Webbys for an AR project, and a $420M gaming verdict.
Record Players, Mob Bosses, and AI’s Privilege Problem
Indie Spin: The one with nuclear submarine vodka, a fake construction site in Soho, and 83.6% of shoppers who can’t tell your brand apart.
Indie Spin: The one with AI guardrails, creator economies, and why craft just became the new flex
Indie Spin: The one with prediction markets, agentic AI creative directors, and the death of free spec work
Why ‘Smart’ Wins Arguments and Reading the Room Wins Business
Three indie agency leaders shared what they learned about why clients choose partners—and what it costs to miss it
Zambezi Made Pilates Feel Like Pilates Again
Club Pilates campaign strips away the aesthetic noise
Fake Films, Real Friction, and the Death of Prompt Engineering
Indie Spin: The one with invisible representation, agentic AI, and why Amazon’s $5 gambit matters
Flag Football Sets Its Sights on LA28
Zambezi’s “Chase Something” campaign positions sport for Olympic debut
When Chaos Creates Art (And 9 Identical Ads That Aren’t)
Indie Spin: The one with Brad Pitt’s chest, lottery psychology, and why your AI needs therapy
When Brands Stop Advertising and Other Cautionary Tales
A catch-up Indie Spin featuring data-driven reality checks, conversational AI for healthcare, and why JanSport doesn’t need a glow-up
Indie Spin: It’s Not Detergent, It’s Sauce
Plus, ownership evolution, award-winning work, and agencies putting purpose into practice
#9 | Top 40: Design | Serving Up Warm & Fuzzy Feelings
A talk show with topspin from Zambezi
11 Own It Summit Conversations to Inspire the Indie Agency Community
A wide range of topics and engaging conversations
IndieWork: Indies Help UberEats See Through Conspiracies—and Reflect on Villainy
Plus, a little pickle(ball)
IndieWork Weekly: Giving Back to LA Firefighters, Super Bowl Teasers Start Their Engines and More
A love letter to show support
Meet an Indie Agency: Zambezi
Roots in sports and culture, growing all kinds of brands
IndieWork Weekly: Come for the Monarch Milkshake, stay for the Rumpumpum Punch
Another week of lovely stuff