The independent agency world — news, work, people and thinking.
Less Than a Year in, HLoveCo Expands its Team as the Agency Builds the Future of Personal Brand Strategy
New hires will support HLoveCo’s mission to redefine how leaders build influence in a human-first economy.
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FUSE Create Takes Their Dream Platform to New Heights with Rest-Eze
Sleep-Eze's sequel tackles stress
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Highdive Makes KFC’s Colonel Dead Serious About Winning the Chicken Wars
Vulnerability beats vanity with one of the brand's most honest campaign yet
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Production Companies: It’s Your Turn To Shine With Us!
Editorial houses, music studios, post facilities—the industry needs to hear your thinking
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VisitLEX to Cornett After 13 Years: ‘Yeah, We’re Gonna Need More of That’
The shop that got horses to film commercials and beamed ads to aliens just won the pitch to keep doing…
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La creatività italiana conquista il GT World Challenge: quando la velocità incontra il design
Un weekend di pura adrenalina a Misano, dove 44 bolidi si sfidano mentre Valentino Rossi torna a casa. Ma cosa…
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Paddletek Pushes Back on Pickleball Stereotypes With Power and Speed
Young & Laramore's campaign shows a game of speed and athleticism.
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When Chaos Creates Art (And 9 Identical Ads That Aren’t)
Indie Spin: The one with Brad Pitt's chest, lottery psychology, and why your AI needs therapy
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DUDE Wipes Takes a Giant Leap for Mankind’s Behind in New Campaign from Curiosity
And yes, Uranus made an appearance
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The Problem Isn’t Purpose. It’s the Pitch
Public Inc. finds why sustainable choices stall—and how brands can fix it
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How Yellow House Helped This Old House Find Its Social Voice
From butler to builder
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1 in 4 Cannes Wins Went Indie. The Better Story Is What Comes Next
The growing sense of belief, clarity, and earned confidence matters
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When Citrus Beverages Go Gorpcore (And Other Indie Agency Plot Twists)
The one with outdoor fashion collabs, Google VPs dropping wisdom, and FEMA crisis comms that actually work
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Star Wars Hawks Beer in Chile
Who doesn't love a beer ad insinuated into a classic movie?
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‘Don’t Plan a Trip’ Is the Plan
Cornett and Visit Dublin Ohio invite families to embrace spontaneity—no itinerary required
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Yes, We’re Biased. But This Is How You do a Refresh
Mrs&Mr brings a warm, flexible new look to King’s Hawaiian
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Show Off: Cameron’s Camera, Tongue Tattoos and a Talking Raccoon
We took last week off for the July 4th holiday, but we’re back to bring you a different kind of…
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Modern Fanatic Made a Godzilla Poster so Rare, Comic-Con Fans are Already Hunting it
Part promo, part social experiment, this drop is event catnip
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The Kiki/Bouba Effect and Other Contemporary C-Suite Concerns
Indie Spin: The one with linguistic personality tests, perma-swirl statistics, and million-dollar environmental fines