Woke Isn’t a 4-Letter Word For Brands, After All
Plus, observations from the ANA Masters of Marketing conference in Orlando.
Havas Media, Shell and That B Corp Thing
Why it matters for agencies to figure out their client portfolio.
5 Keys to Building Brilliant Headlines for Every Kind of Content
A practical guide to improving your skills
Taking Care of Your Mental Health Is the Manliest Thing a Man Can Do
Could a website and an ad campaign actually have a positive impact on a complex issue like suicide?
#indiethinking: How to Be the Agency Your Brand Needs
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Recap: Advertising Broke Democracy. How Agencies and Brands Can Fix It
A vital watch for every agency.
Did You Know Smashburger Has Brussels Sprouts?! (and a New AOR)
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Fun + Games: One For the Copywriters and Creatives
In the 80s, MadLibs™️ was the king, queen and court jester of parlor games. Our parents would gather ’round, get a few tumblers of brown liquor over ice and giggle like kindergarteners over their saucy word choices. While times have changed (hi there, internet and phones), this decidedly lo-fi brain teaser and ha ha tickler […]
Vote: A Few Indie SXSW PanelPicker™️ Options
Why should the biggies have all the fun in Austin? Indies often come to the party with SXSW PanelPicker options that are unique, relevant and critical for the industry. Below are a few indie agency options that caught our eye. Get the votes in by Sunday, August 20th, and let’s fill SXSW up with indie […]
4 Big Takeaways From Ad Age’s Small Agency Conference and Awards
It was a big week in Atlanta.
Talent Time: BLAC Career Fair on LinkedIn Live
Join us Thursday to learn more about BLAC and their career fair.
Pitch Imperfect? 4 Key Takeaways From Our Session
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Hanson Dodge Snaps Up Kohler Wellness Brand Media Duties
Did you know that your shower can be a wellness center? Neither did we, which is why it was nice to learn that indie Hanson Dodge picked up media duties for Kohler’s Sprig. The new wellness brand from Kohler “elevates daily routines into premium self-care rituals through a product portfolio that includes innovative shower infusion […]
Building a Kick-Ass Advertising Agency: According to a Successful Consultant
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