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Tag: D/CAL

The Best Met Gala Statement Wasn’t on the Red Carpet

Clothes hanger

Indie Spin: The one with the bulletproof dress, therapy in a pint, and an accidental fleet of pilots.

You Already Have What You Need: The Honest Truth About Starting Your Own Agency

A woman with long brown hair smiles at the camera. She is wearing a black zip-up top and is indoors with a blurred background. The text Rachel Carlson, who shares tips on starting your own agency, appears in a green box.

15 agency founders sat exactly where you’re sitting right now—burnt out, pushed aside, watching their jobs disappear into holding company spreadsheets. Here’s what they learned in year one

How 6 Conversations Beat $60 Billion in Data

A man with a beard and yellow Carhartt Detroit hat speaks into a microphone, sharing data-driven conversations in a room with a neon D/CAL sign and skateboard decks on the wall.

Adam Wilson shows why talking to actual humans creates better briefs than algorithmic averages

When Fake Cookbooks and Real Rankings Collide

A large purple number one is surrounded by various stylized gaming icons and symbols in blue and purple tones on a light blue background, highlighting real rankings among playful nods to fake cookbooks.

Indie Spin: The one with Inc. 5000 #1s, elaborate product failures, and creator audience supremacy

Apparently, 81% of Shoppers Just Give Up When They Can’t Get Free Shipping

Illustration of six shoppers walking in a line, one pushing a shopping cart, all carrying shopping bags, on a light green background.

Are we shocked?

Believability Over Buzz: Adam J. Wilson on Year 1 of D/CAL

Two men, labeled Christian Gani and Adam J. Wilson, speak in a split-screen video call. Art, skateboards, and the Indie Agency News logo appear alongside a mention of Year 1 at D/CAL in the corner.

The latest episode, hosted by Christian Gani

Indie Work Weekly: High Fives to the Ad Club Winners!

A neon triangle frame with a grid background displays the text Indie Work Weekly in green, with blue and pink lighting effects, evoking the vibrant energy of Ad Club Winners.

Plus, a spin around some excellent member stuff!

IndieWork Weekly: A Familiar Face Beneath a Tub of Mayo

A man wearing oversized gloves, large clocks as necklaces, sunglasses, and a hat stands with arms raised at a Dukes Mayo Bowl event, holding a tub of mayo, surrounded by other people.

Move over, Pop-Tarts

Meet An Indie Agency: D/CAL

City skyline with illuminated skyscrapers at dusk, featuring the D/CAL logo and text reading Meet an Indie agency and INDIE Agency News at the bottom.

Building bridges between brands and subcultures

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Building the Global Home for Independent Agencies

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