AI Agents Predicting Super Bowl Spots and Other Contemporary Agency Concerns
Indie Spin: The one with agentic creative teams, AI-only social networks, and what happens when Bridgerton meets Facebook Marketplace.
Kyle O'Brien
Kyle O'Brien is managing editor of Indie Agency News.
Super Bowl Sermons and the Death of Discount Culture
Indie Spin: The one with protein theology, AI litigation, and the quiet extinction of "sale" stickers
Animation Wishes, Spaghetti Westerns, and the New Math on Customer Loyalty
Indie Spin: The one with creative ambition meeting smart platforms, cultural participation that actually works, and some genuinely impressive data points from the trenches
When Hotels Meet AI and Agencies Rethink Everything
Indie Spin: The one with GEO replacing SEO, influencer budgets funding handbags, and pitch secrets finally spilled
37% of Consumers Now Start With AI, Not Google
Indie Spin: The one with search's quiet revolution, beer made from rescued bread, and the performance enhancers Canadian athletes actually need.
A&G’s Amperspam Returns With More Fonts, More Meat, And A Clearer Point
The effort aims to help food insecurity in Philadelphia and Boston.
TogetherWith Acquires Raygun Agency
Raygun brings experiential and cultural storytelling to TogetherWith
Partners + Napier Debuts Vivid First Campaign for Royal Caribbean
It's time for big time
Hanson Dodge Helps American Standard Celebrate 150 Years of Sinks and More
The tub, faucet, sink and toilet maker states ‘Some Things Never Change’
Portals to Paradise are Popping up all Over New York City
Super Nice is behind the creative for the sprawling Norwegian Cruise Line campaign
Blueberries ‘Go Big’ in SCC Work for US Highbush Blueberry Council
It’s the first big campaign by Schafer Condon Carter under new marketing leads for the brand
La creatività italiana conquista il GT World Challenge: quando la velocità incontra il design
Un weekend di pura adrenalina a Misano, dove 44 bolidi si sfidano mentre Valentino Rossi torna a casa. Ma cosa c'entra tutto questo con il mondo delle agenzie creative?
Paddletek Pushes Back on Pickleball Stereotypes With Power and Speed
Young & Laramore's campaign shows a game of speed and athleticism.
Star Wars Hawks Beer in Chile
Who doesn't love a beer ad insinuated into a classic movie?
Campaign Names Indie Agency News Members to 40 Over 40
A handful of Indie Agency News members have been named to Campaign's 40 Over 40 list.
Hanson Dodge Again Partners with Milwaukee Institute of Art & Design for Summer Intern Program
Real-life assignments for actual clients