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Author: Doug Zanger

Doug Zanger is the founder and editor-in-chief of Indie Agency News. He is also the founder of the Creative Bohemian consultancy, lives in the Pacific Northwest and is insufferable about it.

(Not Quite) As Easy As Pie: How Fast Horse Went Biggs for Edwards

A man stands in a bright kitchen with several pies on stands in front of him. The Pie Lovers Unite and Fast Horse logos, along with the name Edwards, are displayed in the top left corner.

Planets aligned, but it wasn’t a slam dunk

The Audacious Quest for Better Industry Mentorship

Large yellow 3D text reads Learn the Secrets and Techniques, with smaller white text below saying, of the worlds best advertising pros with industry mentorship, against a background of motorcycles in the sky.

Jason Bagley launches a platform designed to transform talent

INNOCEAN’s Jason Sperling Dancing Like George Michael? Yep, it Happened on Random Q

- INNOCEAN's Jason Sperling Dancing Like George Michael? Yep, it Happened on Random Q - Fun Games Random Q Jason Sperling

It’s our second game show, and it was a blast

Why The Side Show Transformed From an Award to a Valuable Platform for Creatives to Showcase Their Work

A person performs in front of a large yellow tent at night, surrounded by crowds and illuminated lanterns, creating a festive atmosphere—an ideal platform for creatives to showcase their work in this lively Side Show setting.

Co-founder Josh D. Weiss breaks down its evolution

With a Tradition of Trust, Cornett Hits Another VisitLEX Home Run

A UFO beams light down on a brown horse grazing in a green field with the text Hey, Aliens! Look at Lexington #indiework and VisitLEX live and indie agency news in a green box.

We break down the work that kinda broke the internet

What They Did With SEPTIWANGS: Pun Fight! Episode 1

A man wearing headphones sits in front of a microphone, with a SEPTIWANGS label and indie agency news fun + games logo visible, ready to kick off Episode 1 with a hilarious Pun Fight.

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Steak for a Buck?! It’s True (and the Work is Funny): Good Conduct for Every Plate

A cardboard box labeled Every Plate sits next to a plate with cooked steak and herbs on an orange background. The text reads, Steak for a buck—now that’s funny food! A dollar is worth something again.

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Authentic Meets a Tight Timeline: Gigasavvy for West Coast University

Nighttime cityscape with tall buildings; two large, authentic holographic images of medical professionals in scrubs are projected on facades. The West Coast University logo is displayed in the bottom right corner.

A tight timeline, yet strong work to create differentiation

The New Balance of Headphones? Breaking Down Left Off Madison’s Work for Technics

A person wearing a black cap, New Balance of Headphones, and sunglasses looks downward. The image includes the hashtags #indiework Live and logos for Left Off Madison, Madisons Work, and indie agency news.

Opportunity in a wildly competitive category

#indiework Live: Award-Winning OOH (and How it Was Built)

A person stands near a wall with a large “Glossi” poster featuring stickers and lipstick images, beside a beige panel displaying #indiework Live, the pjx media logo, and news from the award-winning indie agency.

PKX Media breaks down three successful campaigns

Curiosity Survey: The Best Big Game Ad by an Indie

Pretzels and round crackers arranged in a football shape on a dark surface, surrounded by chips, guacamole, avocado, cherry tomatoes, blueberries, and grapes—perfect for your next Indie Big Game Ad party spread.

Which agency stands above the rest in the history of the game?

Fare Thee Well, GUT

A large cruise ship on calm blue water under a partly cloudy sky, with a GUT Fare Thee Well logo from Indie Agency News in the bottom right corner.

Good luck on the next chapter.

#indiework Live: DeepSteaking Vegans With Tombras

A man in a green striped shirt enjoys a large sandwich at a table. Text overlays include “#indiework Live,” “DeepSteaks for Steak-umm,” “Tombras,” and “indie agency news”—spotlighting Tombras and DeepSteaking Vegans innovation.

Fire up the awards machine, kids.

Meet an Indie Agency: Apollo Partners

City skyline at night with text Meet an Indie Agency above a green section displaying the Apollo Partners logo and Indie Agency news in the corner.

Repping the Bay Area, media agency-style

Indie Agency Pet of the Year Nominations are Open (and Free)

Four pets—a golden retriever, a white dog, a golden dog, and an orange cat—pose on a green background. The text invites Nominations for the Indie Agency Pet of the Year competition.

For all the good boys and girls.

Woke Isn’t a 4-Letter Word For Brands, After All

Three men, Doug Zanger, Jason Notte, and Kyle OBrien, participate in a virtual panel for Indie Agency News Live. Each appears in a separate video call window to discuss how brands navigate today’s woke landscape.

Plus, observations from the ANA Masters of Marketing conference in Orlando.

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