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Tag: #indiethinking

Heading to the End of 2024, Ad Spend Is Slowing, But There Is Light

A black graphic with white text promoting a discussion: Slow growth? Navigating ad spend and marketing trends in the second half of 2024 with Brian Wieser, part of #indiethinking by Indie Agency News and Madison and Wall.

Catching up with Brian Wieser

Agency Sprints Aren’t For Every Brand. But They Could Be the Game-Changer You’ve Been Looking For

Black background with white text: #indiethinking: Ready, Set, Sprint! Are Agency Sprints the game-changer your agency needs? Logos for Fortnight Collective and Indie Agency News are at the bottom.

Fortnight Collective’s Devin Reiter breaks down the pros and cons and how the agency perfected its methods

What If OOH Was Invented Today? It’s Looks Sustainable and for the Public Good

Black background with white text: #indiethinking: What if sustainable OOH started today? A thought experiment. Logos for Piximedia, Zambezi, and Indie Agency News are shown in the corners.

PJX Media’s Rick Robinson and Zambezi’s Grace Teng chopped it up

From Holdco to Indie: The Allure of Autonomy and Klick Health for Ray Rosti

A black background with white text announces Klick Healths new Media President, Ray Rosti, in a feature titled #indiethinking: From Holdco to Indie. Logos for Klick Health and Indie Agency News are visible.

The healthcare veteran sees great promise in independence

Indie Agency News Members Win Big at Ad Age’s Small Agency Awards

A group of people stands onstage at the Ad Age Small Agency Awards, with two event screens and curtains in the background. One person is speaking at the podium, celebrating top honors in indie agency news.

Of the 62 winners, members took home 20 awards

#IndieThinking: The CMR-M1 Camera: AI That Will Blow You Away 

A person holds a large black AI camera at their side while walking outdoors; text over image mentions the CMR-M1 Camera debuted at Cannes Lions.

The cool camera debuted at Cannes and exhibits how human creativity and tech can coexist

#IndieThinking: The Sound of Surprising Business and Revenue Opportunities

Black background with white text reads #IndieThinking: The Sound of Surprising Business and Revenue Opportunities. Explore new business opportunities. Logos for CS and Indie Agency News are at the bottom.

Facing the music on AI’s effect on the industry and how sounds affect our health 

With Its Schoolys Initiative, Elite Media Cements Its Stance as an Agency of Change 

Three people hold a large ceremonial check for $150,000 made out to Teachers College Community School from The Schoolys Initiative, with festive balloon decorations in the background, celebrating this agency of change.

No Cannes do: Elite Media opted out of the Croisette and invested it in the community instead.

Action > Stunts: Inside the Domino’s Work Designed to do Good

A hand holds a smartphone displaying a Domino’s tip promotion. Text on the image reads: Actions > Stunts. Inside the Domino’s work designed for social good. Logos for WorkInProgress and Indie Agency News are visible.

Why it makes sense to take your time for the good of the customer

#IndieThinking: Who Gets Credit? Fighting for the Work

A grey background with white text reads #IndieThinking: Who Gets Credit? Fighting for Creative Work and an Indie Agency News logo in the bottom right corner.

Giving credit where credit is due is good business – and just the right thing to do

What Do You Mean You’re Not an Agency?

Gray background with white text: #indiethinking: What do you mean you’re not an agency? A green square at the bottom left reads indie agency new in white text.

Shops are eschewing the label to stand out. Is it working?

Best of: #indiethinking 2024 (so far)

Gray background with white text reading The Best of 2024 #indiethinking and a green square in the bottom right corner labeled indie agency news.

ICYMI: Get Caught Up on Some of the Year’s Best #indiethinking

#indiethinking: WTF is Creative Bias? And 5 Ways to Keep it in Check

A man with glasses is shown next to text that reads #indiethinking: WTF is Creative Bias? Highlighting creative bias in the creative process, featuring Luis Camano with an Indie Agency News logo in the corner.

The Industry Veteran Schools Us on Creative Bias and How to Break it for Better Innovation and Business Outcomes  

A.I. Won’t Kill You Agency. Here’s Why

A promotional graphic with text about an artificial intelligence talk by Nilesh Ashra, featuring a smiling man with glasses and a beard in the lower right corner.

Hype cycle aside, there’s much more to the story

Member Props: The PR King & Queenmakers, OwnIt Love and More

A man in a navy suit and a woman in a white blazer stand side by side against a plain white background, both smiling confidently—true PR King and Queenmakers energy.

A lot of good in the Indiehood

#indiethinking: Adweek Sustainability Stars

A graphic promoting Adweek Sustainability Stars 2024, highlighting sustainability with green wavy lines and the indie agency news logo on a gray background, celebrates indie thinking in the industry.

Adweek’s Kathryn Lundstrom and IAN get down to earth about its Sustainability program

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